Category: B2B Sales
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SparkB2B.ai Prompt Series (3) — Law of Diminishing Returns
The Concept of “the Law of Diminishing Returns” In simpler terms, the law of diminishing returns suggests that there is a point at which adding more of a particular input (such as labor, capital, or resources) to a production process will result in diminishing or decreasing additional output. This occurs…
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Rethinking About B2B Sales Closing (Part II)
Life of an enterprise champion It’s important to remember that champions are people, and their behavior and decisions are shaped by their environment. To effectively enable and develop champions, you need to understand the realities of life inside the enterprise. Here are a few key things to keep in mind:…
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ChatGPT Prompt Series (2) — Sunk Cost Fallacy
ChatGPT has shown a lot of promise in helping to lighten the day-to-day work responsibilities in many ways possible. With our attention focusing on B2B marketing and sales readers in my blog, I want to focus on how we can utilize ChatGPT to assist you further in your marketing and…
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Rethinking About B2B Sales Closing (Part I)
Has it evolved differently over the years, or are we just looking at the wrong angle? The process of B2B sales is essentially internal communication, where the objective is to identify and address a problem and align a group of individuals with differing opinions on how to solve it. This…
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Understanding Cultural Differences and their Impact on B2B Sales in Asia Pacific
Asia Pacific is a vast and diverse region, encompassing countries with different languages, religions, customs, and values. Understanding and adapting to cultural differences is crucial for businesses seeking to expand their B2B sales in the region. In this blog post, we will explore how cultural differences impact B2B sales in…
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Sales Trends For 2023
I know 2022 has been a tough year as we transitioned from the COVID-19 pandemic. And now, it’s a new year for sales marketing teams to start more profit-generating campaigns. Below are the sales trends for 2023 that every B2B marketer and salesperson must know to stay on top of…
