Month: September 2023
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What is ChatGPT and how can you use it effectively? 5 Part Series
ChatGPT is a large language model developed by OpenAI. It’s an advanced artificial intelligence (AI) model that is trained on a vast amount of text data and is capable of generating human-like responses in natural language. It can engage in conversations, provide information, and answer questions across a wide range…
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Understanding Cultural Differences and their Impact on B2B Sales in Asia Pacific
Asia Pacific is a vast and diverse region, encompassing countries with different languages, religions, customs, and values. Understanding and adapting to cultural differences is crucial for businesses seeking to expand their B2B sales in the region. In this blog post, we will explore how cultural differences impact B2B sales in…
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Top Best Practices for B2B Demand Gen Marketing across APAC
Demand generation is one of the most difficult pain points in search marketing. It involves attracting potential B2B customers and generating interest in a product, service, or solution that they may not even know they need yet. In demand generation, you must deeply understand your target audience and their various…
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Sales Trends For 2023
I know 2022 has been a tough year as we transitioned from the COVID-19 pandemic. And now, it’s a new year for sales marketing teams to start more profit-generating campaigns. Below are the sales trends for 2023 that every B2B marketer and salesperson must know to stay on top of…
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Why Gamification Is The New Diverse Content In B2B Marketing?
As you already know, business-to-business (B2B) marketing typically involves longer sales cycles and larger transaction sizes than business-to-consumer (B2C) marketing. You aim to build long-term relationships with other businesses and generate revenue by providing products or services that meet their specific requirements. One of the best ways to attain this…
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Sales Researching
Sales Researching Research is the secret weapon of a sales champion! Arm yourself with knowledge and conquer any sales challenges, I will discuss what sales research is all about, its key elements, considerations, and tips to score more deals with B2B prospects. What Is Sales Research? While we will deal…
